Tuesday, September 29, 2009

Search Engine Reputation Management (SERM)

If you have a business, you are going to have dissatisfied people who are bound to write comments on one of the avenues available to them. While you may dismiss these comments as being inconsequential, they have the potential of landing up in the top results of search engine result pages (SERPs) and attracting attention of the web users. What Search Engine Reputation Management does in this situation is damage control.

It’s Important to Be Vigilant

You must be wondering – “Internet is so vast! How do I possibly keep track of all that’s being written about my company?” Well, it’s difficult, but not impossible. Start by signing up for Google Alerts. Anytime a news source mentions your company’s name, or any other relevant keyword it will notify you. This way, you get to know of impending troubles and be in a position to respond quickly.

Follow an Aggressive Search Engine Optimization Strategy

By opting for a combination of SEO India tactics, you can promote a positive image for your company and you can optimize your website to get higher ranking on search engines. How will that help? Well, if you get a higher rank, and that damaging content is pushed out of the first few SERPs, how will users be able to locate it? All they see is the good and not the bad, and that’s the way you want it, right?

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4 comments:

  1. Search Engine Reputation Management is really very essential for reputation management & brand management. A SEO Company India best serves you to achieve reputation management..

    ReplyDelete
  2. thanks for the vital information. for further more related blogs just go through tmz reputation management

    ReplyDelete
  3. thanx for this information, as it is not so common in SEO that everybody understand what it is but I would say, Search engine reputation management is very broad concept in SEO.

    I was serching for more info and along with your blog, I get this site also. They have also describe it well, so I would like to share with u.

    Check here: <a href="http://www.aditechseoservices.com/search-engine-reputation-management.html>Search Engine Reputation Management</a>

    thanx for quality information on SE reputation Management.

    Regards..
    Hetal

    ReplyDelete
  4. This comment has been removed by the author.

    ReplyDelete

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