Sunday, November 15, 2009

Social Media Optimization-How to Work on Stumbleupon

Stumbleupon seems to be making quite a reputation for itself for being extremely conducive for social media optimization. To begin with, you do not need to be a regular member of Stumbleupon to take advantage of the benefits it offers. For a very nominal cost, you can opt for an advertising program that charges per click and helps to drive extremely relevant traffic your way. An additional benefit is that you can choose various factors to target people – personal history, locations, age, gender, and the history of the sites they frequent.

Categories and Tags

In order to use Stumbleupon effectively, you need to know all the categories and tags on the website. As far as your tags are concerned, you have to aim it towards the right audience. Don’t go overboard and become too general. It’s better to stick to a certain category or niche in order to drive home relevant traffic.

Target Like-Minded People

It’s also important to target people who have similar interests. Avoid falling into the cliché of general or blatant advertising. There are two ways of doing so. Either you could observe people who appreciate your submissions and vote for them, and include them in your Stumbleupon friend's list, or you could try to find other Stumblers by doing a keyword search using “Stumblers”.

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